Welcome to Who What Wear! This is the front desk at reception—a.k.a. the first thing you see when you arrive at WWW headquarters! We must have tried ninety different version of the logo before we got it right.
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Inside the Who What Wear Offices. Los Angeles
The brainchild of Katherine Power and Hillary Kerr, WhoWhatWear (as we’re sure you already know) is a website devoted to all things fashion – and we are obsessed. What was Kirsten Dunst wearing while she was roaming the streets of SoHo last week? What was that hair band Rachel Bilson was rocking strolling down Venice? WWW always has the answers. We’re always checking out their killer features, such as “Currently Channeling,” “Style Star,” “How They Wear,” and truth be told, our favorite “Girl of the Month". Having just moved in at the time of our shoot, The Coveteur was the first to showcase where HK and KP get down. To celebrate our collaboration with WWW, we decided to the motive behind the collaboration was to give our readers a behind the scenes look into the offices and careers of some of the most interesting and influential women in fashion – all viewed through our edited lens, and in partnership with our favorite online destination Who What Wear. As fashion curators ourselves, we had to start it off right by showcasing the office of our mentors, friends, and now, collaborators – Hillary and Katherine.